Designing a Flexible Product with Customer Feedback with Matt Doyle of Array

<p><a href="https://www.linkedin.com/in/matt-doyle-348ab613/">Matt Doyle</a>, CEO of <a href="https://www.buildarray.com/">Array</a>, joins host Ledge on today’s <i>Leaders of B2B</i> podcast. Array provides a software as a service solution aimed at operational and process experts. It allows them to create an application to help the process flow without involving the IT department, and it does this through a no-code interface.</p><p>Doyle discusses the importance of product development, and this podcast features a deep understanding of the product formulation. This includes design-based thinking and lean methodologies. </p><p>Doyle talks about the global trend on no-code solutions, and the importance of focusing on the true experts: the end-users. He also reveals how he has expanded into a community, building an accelerator program that helps startups interested in no-code solutions into this community.</p><p>Formulating the right product that appeals to the right audience is critical to success. This episode features a great individual in product design, and insightful content for anyone looking to emulate the thought process.</p><ul><li><a href="https://www.buildarray.com/">Buildarray.com</a></li><li>Nocoding.co</li></ul><p>Listen to today’s podcast and check out other great content on the <a href="https://www.leadersofb2b.com/">LeadersofB2B.com</a>.</p>