Creating a Podcast as Part of Your Prospecting Process

<p>Steve Gordon, founder and CEO of The Unstoppable CEO, is a firm believer in the power of podcasting as an incredible prospecting tool. He's taught countless business owners how to create their own podcast as a way to generate leads, start conversations with ideal customers, and build a reputation as a thought leader in an industry. Today on <em>our</em> podcast, Gordon shares his tips for podcasting as prospecting with our audience.</p>