Color Forecast 2021 with Guest Sue Wadden – Director of Color Marketing for Sherwin Williams 

<p><span style="font-weight: 400; font-size: 12pt;">Welcome to one of our favorite topics with one of our favorite guests – Sue Wadden, the Director of Color Marketing for Sherwin Williams.  This is Sue’s third appearance on our podcast – we could listen all day to her insights about trends, world events, fashion etc. and how they relate to color. </span></p> <ol> <li style="list-style-type: none;"> <ol style="list-style-type: lower-alpha;"> <li><span style="font-weight: 400; font-size: 12pt;">Before we get started, we wanted to let you know that Episode 90 is sponsored by Helser Brothers hardware. If you are giving your house a refresh during Covid quarantine like so many other Americans, we hope that new window treatments are a part of those improvements. We urge you to look at all that Helser Brothers has to offer as they are our #1 go to company.  Go to HelserBrothers.com and be sure to check out the Artefice collection for a minimalist, contemporary designs that is all forged iron. Also check out their Catalina Outdor collection which is zinc coated for extra weather resistance. </span></li> </ol> </li> <li><span style="font-weight: 400; font-size: 12pt;">Sue’s background:</span> Fill us in on all you do and how it came to be!</li> <li><span style="font-weight: 400; font-size: 12pt;">Color marketing group </span> <ol style="list-style-type: lower-alpha;"> <li><span style="font-weight: 400; font-size: 12pt;">You might not realize that we participated in one of the CMG’s 2-day Basecamp virtual workshops to help forecast colors for North America in 2021. It was a ton of brain work so we appreciate the work you guys do to forecast these colors and trends even more than we already did!!</span></li> </ol> </li> <li><span style="font-weight: 400; font-size: 12pt;">Colormix color forecast 2021 - </span> <ol style="list-style-type: lower-alpha;"> <li><span style="font-size: 12pt;"><span style= "font-weight: 400;">Described on the SW website as the Rhythm of Color.</span> <span style="font-weight: 400;">Rhythm is the