Cohesive Customer Loyalty Program Encompasses “ALL of Accor”

<p>Sabrina Lillew is the Vice President of Loyalty Programs and Partnerships at Accor, a worldwide hospitality company that owns, manages and franchises hotels, resorts and vacation properties in 5300 locations in over 110 countries.</p><p>Loyalty360 CEO Mark Johnson met with Sabrina Lillew to discuss the brand&apos;s newly merged loyalty program, Accor Live Limitless (ALL), and how changes in the hospitality landscape have impacted brand loyalty.</p>