
Clients Need Agencies Just as Much As Agencies Need Clients with Bethany Sardinha, Associate Director, US Marketing, ENHERTU at Daiichi Sankyo, Inc.
Lateef Adedimeji
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<p><a href="https://www.linkedin.com/in/bethany-sardinha-45802927/">Bethany Sardinha</a>, Associate Director, US Marketing, ENHERTU at <a href="https://www.linkedin.com/company/daiichi-sankyo/">Daiichi Sankyo, Inc.</a>, is about as straight-forward and blunt as you'll get. It's why I respect her so much. In this episode, we talk about when the rubber hits the road, pushing back constructively on client needs, the need to rethink brand planning, and the power dynamic between clients and agencies. </p><p>Want to join the conversation, drop us a line at one of our social channels:</p><p><a href="https://www.instagram.com/agencypod/">Instagram</a></p><p><a href="https://twitter.com/AgencyPod">Twitter</a></p><p><a href="https://www.linkedin.com/company/agency-pod/">LinkedIN</a></p><p>Via Email: <a href="mailto:theagencypod@gmail.com">theagencypod@gmail.com</a></p><p>Or DM me on LinkedIN: <a href="https://www.linkedin.com/in/bradyale/">Brad Yale LinkedIN</a></p><p>Music Credits: Oh Lord, "The Passion" & ALBM Productions "Cold Lanes"</p>
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Clients Need Agencies Just as Much As Agencies Need Clients with Bethany Sardinha, Associate Director, US Marketing, ENHERTU at Daiichi Sankyo, Inc.
Lateef Adedimeji