Christian Ulrich, Executive Board, Spielwarenmesse In Conversation with Edx Education

<p>Episode 44 - Heather Welch from Edx Education today we will be in conversation Christian Ulrich,  Spokesperson of the Executive Board at Spielwarenmesse, Managing Director of the agency “Die roten Reiter . He is responsible for marketing, corporate communication as well as press relations, oversees the development of new business opportunities.</p> <p>The Business Administration graduate launched his career as a Consultant for the agency group Serviceplan. This was followed by positions as Advertising Manager and finally as Head of International Marketing at Fischer Group.</p> <p>He joined Spielwarenmesse eG in 2007 as Director Marketing and brand management, global marketing for all trade fairs and events, and the creation of the special shows.</p> <p>Christian is a marketing guru of trade show and events Today we are chatting with Christian on Future of Toys, Highlights for the Nuremberg Toy and trade events 2022. What’s next for messe?</p> <p> </p> <p>Here are the highlights from this episode:</p> <p>{2:59} The Nuremberg Toy Show</p> <p>{6:40} Physical versus digital trade shows</p> <p>{12:11} Finding the best materials</p> <p>{16:50} Monopoly, Twister and the resurgence of board games</p> <p> </p> <p>#toyfair #toys #nurembergtoyfair #edxeducation </p>