Bonus content: Deliciously Ella founder, Ella Mills

<p>Ella Mills is the founder of UK wellness brand Deliciously Ella - focused on plant-based food and improving health, which marks its ten year anniversary this year. In this episode Ella discusses how her business started as a health blog, and snowballed into a lucrative and varied business.</p><br><p><a href="https://podfollow.com/how-to-be-a-ceo" rel="noopener noreferrer" target="_blank">Listen to the full episode of How to be a CEO here.</a></p><br><p>In the full episode Ella talks about:</p><p><br></p><ul><li>Marking its ten year anniversary (1.19)</li><li>How Deliciously Ella started as a blog (2.48)</li><li>How Ella used plant-based food to recover from her illnesses (5.41)</li><li>Managing to stick to a plant-based diet (8.12)</li><li>Building a brand before building a business (10.04)</li><li>What it's like running such a varied business (10.46)</li><li>Ella's decision to buy out her investors (11.42)</li><li>How Ella's been successful...despite doing some things backwards (15.32)</li><li>Is the brand to blame for the growth in plant-based food? (16.04)</li><li>Will there be exponential growth in the plant-based food market? (18.51)</li><li>Might Deliciously Ella brand out into fake meat products? (21.27)</li><li>What's next for the business? (23.01)</li><li>Ella's hopes and wishes for 2022 (24.17)</li></ul><p><br></p><br><p>You can check out some of Deliciously Ella on&nbsp;<a href="https://www.instagram.com/deliciouslyella/?hl=en" rel="noopener noreferrer" target="_blank">Instagram</a>.</p><br><p>Remember to follow us on&nbsp;<a href="https://eur02.safelinks.protection.outlook.com/?url=https%3A%2F%2Ftwitter.com%2FEveningStandard&amp;data=04%7C01%7CJon.Weeks%40standard.co.uk%7C38e3ab09301b415a3b8608da027295f8%7C0f3a4c644dc54a768d4152d85ca158a5%7C0%7C0%7C637824988409239340%7CUnknown%7CTWFpbGZsb3d8eyJWIjoiMC4wLjAwMDAiLCJQIjoiV2luMzIiLCJBTiI6Ik1haWwiLCJXVCI6Mn0%3D%7C3000&amp;sdata=kQF%2FaUGjOmquvL8kNEpKFCNswwvm6YEW8%2BVgcmduWC0%3D&amp;reserved=0" rel="noopener noreferrer" target="_blank">Twitter</a>&nbsp;f