B2B Content Marketing: Opportunities and Trends [Special Episode] (349)

<p>An indepth look at the state of B2B (business-to-business) content marketing, including the opportunities and action items for marketing professionals.</p> <p>In this special episode, Joe and Robert review:</p> <p>- Focus and killing things.<br /> - Diversification of owned properties.<br /> - Strong differentiation (TILT).<br /> - Email first opportunities.<br /> - Acquisitions.<br /> - Driving diverse revenue streams.<br /> - Next-step career moves for content marketing professionals.</p> <p><span style="color: #000000;">---------</span></p> <p><span style="color: #000000;">Liked this show? SUBSCRIBE to this podcast on <a href= "https://open.spotify.com/show/2ZCcAoMJEULFZfZu61QRVd" target= "_blank" rel="noopener">Spotify</a>, <a href= "https://podcasts.apple.com/us/podcast/id760760485?mt=2&ls=1" target="_blank" rel="noopener">Apple</a>, <a href= "https://podcasts.google.com/feed/aHR0cHM6Ly9wbnJtYXJrZXRpbmcubGlic3luLmNvbS9yc3M=" target="_blank" rel="noopener">Google</a> and more. Catch past episodes and show notes at <a href= "https://www.thisoldmarketing.site/" target="_blank" rel= "noopener">ThisOldMarketing.site</a>.<br /> <br /></span> <span style="color: #000000;">Subscribe at <a href= "https://www.thetilt.com/" target="_blank" rel= "noopener">TheTilt.com</a> and get the best content creator newsletter 2x per week.</span></p>