Amy Mariani: Growing a Business Focused Law Firm

<p><strong>In this episode, Steve Fretzin and Amy Mariani discuss:</strong></p><ul><li>Transitioning to mediation from another role. </li><li>Getting efficient with networking. </li><li>Providing value in networking and in connecting. </li><li>Calendering in your business development tasks, not just your law related tasks. </li></ul><p> </p><p><strong>Key Takeaways:</strong></p><ul><li>Even if you have a large network, it takes time to grow and cultivate the relationships needed to grow your book of business. </li><li>Be direct in asking for introductions. It may work, it may not, but there’s nothing to lose. </li><li>Qualify your networking partners. Follow through is important for both you and the person you are trying to refer or introduce. </li><li>Develop your business acumen. If you learn how to build your business (and treat your firm as if it is a business), you will be more successful and be in a better position to grow your own firm.  </li></ul><p> </p><p><i><strong>"You do need to get that networking going, that is going to be the most critical element of your success. You also have to establish that you are a subject matter expert."</strong></i><strong> —  Amy Mariani</strong></p><p> </p><p><strong>Connect with Amy Mariani:  </strong></p><p>Website: <a href="https://www.marianimediation.com/">https://www.marianimediation.com/</a></p><p>Twitter: <a href="https://twitter.com/MarianiMediate">https://twitter.com/MarianiMediate</a></p><p>LinkedIn: <a href="https://www.linkedin.com/in/amy-cashore-mariani/">https://www.linkedin.com/in/amy-cashore-mariani/</a></p><p> </p><p><strong>Thank you to our Sponsors!</strong></p><p>Legalese Marketing: <a href="https://legaleasemarketing.com/">https://legaleasemarketing.com/</a></p><p>Moneypenny: <a href="https://www.moneypenny.com/us/">https://www.moneypenny.com/us/</a></p><p> </p><p><strong>Connect with Steve Fretzin:</strong></p><p>LinkedIn:<a href="https://www.linkedin.com/in/stevefretzin/"> Steve Fretzin</a></p><p>Twitter:<a href="https://twitter.com/stevefretzin"