Ad Costs Will Continue To Skyrocket, Here’s How To Fix That #1682

<p><span style="font-weight: 400;">In episode #1682, we give you actionable steps to decrease the amount you are spending on ads while continuing to keep conversions high. Advertising online means advertising in an auction-based environment, which means prices are not going to go down anytime soon. Hear how you can use product lear growth, A/B testing, solid SEO strategies, and more to hack online advertising today.</span></p> <p><strong>TIME-STAMPED SHOW NOTES:</strong></p> <ul> <li><strong>[00:29]</strong> <span style= "font-weight: 400;">Today’s topic: Ad Costs Will Continue To Skyrocket, Here’s How To Fix That</span></li> <li><strong>[00:30]</strong> <span style="font-weight: 400;">Social platforms are auction-based, meaning prices will keep going up.</span></li> <li><strong>[00:58]</strong> <span style= "font-weight: 400;">Optimize conversions to squeeze more revenue out of each visitor.</span></li> <li><strong>[01:32]</strong> <span style= "font-weight: 400;">Experience a new form of shopping and selling using B8TA.</span></li> <li><strong>[02:10]</strong> <span style= "font-weight: 400;">Experiment with product-led growth instead of paying per click.</span></li> <li><strong>[03:38]</strong> <span style="font-weight: 400;">The compounding effects of a solid SEO strategy.</span></li> <li><strong>[03:47]</strong> <span style= "font-weight: 400;">Targeting people based on what parts of your site they interact on.</span></li> <li><strong>[04:10]</strong> <span style= "font-weight: 400;">Rotating between different versions of an ad.</span></li> <li><strong>[05:46]</strong> <span style= "font-weight: 400;">Partner with relevant products and splitting the costs.</span></li> <li><strong>[04:42]</strong> <span style="font-weight: 400;">That is it for today!</span></li> <li><strong>[04:45]</strong> <span style="font-weight: 400;">Go to</span> <a href="http://marketingschool.io/pro"><span style= "font-weight: 400;">marketingschool.io/pro</span></a> <span style= "font-weight: 400;">to learn more about our free communit