Accounts Receivable...Start With the End in Mind

<p>Marc Billard is the Vice President of Contact Strategies & Performance at MetCredit, a Canadian debt collection agency. MetCredit helps organizations of all sizes collect business debts and turn accounts receivable into accounts received. </p> <p>In addition to his 28 years of experience in the financial services industry, Marc is a licensed commercial helicopter pilot and an avid fisherman.</p> <h3>In this episode…</h3> <p>If you’re a visionary CEO, you know how critical it is for your company to generate consistent cash flow. Dependable revenue ensures that a company can maintain its daily operations, pay suppliers and employees, and avoid losses. However, many businesses have experienced customers who do not pay their debts on time—or who refuse to pay at all. So, what should you do when this happens, and how can you effectively mitigate risks in the future? </p> <p>In many cases, it is advisable for CEOs to seek out the services of a debt collection agency. According to Marc Billard of MetCredit, a good agency will know how to reach out and effectively communicate with customers to ensure that the debts are paid. But, as Marc says, it is also up to the CEO to mitigate future risks by encouraging feedback, creating payment plans, and forming strong relationships with customers. </p> <p>In this episode of <em>What CEOs Talk About</em>, Martin Hunter is joined by Marc Billard, the Vice President of Contact Strategies & Performance at MetCredit, to discuss accounts receivable and why you should start with the end in mind. Marc explains how he helps companies collect debts from customers, his tips for mitigating risk and ensuring regular payments, and best practices for staying at the top of a customer's priority list. Stay tuned. </p>