#93 - Digital Ethnography and Real-World Context in UXR with Megan McLean of Spotify

<p>Even though we develop products in an isolated environment, eventually they have to step out into the world. And learning about that context is key to creating great stuff. That’s where digital ethnography comes in. This week, we’re joined by Megan McLean, User Researcher at Spotify.</p> <p>Megan shared what she’s learned about mapping the digital landscape, how her background in anthropology informs her UX work, and what she does to make sure her ethnography projects are a success.</p> --- Send in a voice message: https://anchor.fm/awkwardsilences/message