91. Not Tapping Into Other Peoples Audiences Is Costing You Time

<strong><em>Speaking is an underutilized  marketing tool.</em></strong> <p><span style="font-weight: 400;">The common practice is to build relationships one person at a time. But what if you were able to build relationships with a group of people, who are pre-qualified leads, through a speaking event?</span></p> <p><span style="font-weight: 400;">Speaking is the most effective form of marketing that positions you as an expert and a person of authority in front of audiences who are pre-qualified leads for you.</span></p> <p><span style="font-weight: 400;">How efficient would it be for your business growth to speak to people who could start following you on social media, join your email list, and get on a call with you and become clients.</span></p> <p> </p> <p><span style="font-weight: 400;">In this episode, you’ll learn:</span></p> <ul> <li style="font-weight: 400;" aria-level="1"><span style= "font-weight: 400;">How you can market your business with an effective strategy, so that you save time, money and energy.</span></li> <li style="font-weight: 400;" aria-level="1"><span style= "font-weight: 400;">Leveraging other people’s audience (OPA) is a give and get for you and the host of that audience.</span></li> <li style="font-weight: 400;" aria-level="1"><span style= "font-weight: 400;">Sharing your story builds that know, like and trust, so that you build relationships efficiently.</span></li> </ul> <p> </p> <p><strong>Links and resources mentioned in this episode:</strong></p> <ul> <li style="font-weight: 400;" aria-level="1">Sign up now for the <strong><a href= "https://www.speakandstandout.com/workshop/">Speaking to Stand Out</a></strong> (no matter what level your biz is at) FREE workshop</li> <li style="font-weight: 400;" aria-level="1"><span style= "font-weight: 400;">Follow me on Instagram:</span> <span style= "font-weight: 400;"><a href= "http://instagram.com/laurieann.murabito">@laurieann.murabito</a></span></li> <li style="font-weight: 400;" aria-level="1">For more about me and what I do, check out <a h