90. Habit Weekly: A Discussion With Creator Samuel Salzer

<p><span style="font-weight: 400;">I am very excited to introduce you to Samuel Salzer, founder of the super awesome resource</span> <a href="https://habitweekly.com/"><span style= "font-weight: 400;">Habit Weekly</span></a><span style= "font-weight: 400;">. He provides content via a newsletter and LinkedIn every week with lots of great updates in the behavioral world. There are links for job openings in behavioral science around the globe, upcoming conferences, top podcasts and articles of the week – it is a really fantastic resource I recommend everyone subscribe to.</span></p> <p><span style="font-weight: 400;">Today, we discuss how Samuel became interested in behavioral science and his interest in habit formation. We also talk about not creating content for the sake of creating content. Samuel discovered firsthand that if you create what people actually want, they will ask you for more. This is so applicable in business. Find out what people actually want and give it to them. Put good stuff out into the world and people will want to engage with you. </span></p> <p><strong>Show Notes:</strong></p> <ul> <li style="font-weight: 400;"><span style= "font-weight: 400;">[03:03] Samuel has always been an entrepreneur and started his first business when he was 16.</span></li> <li style="font-weight: 400;"><span style= "font-weight: 400;">[03:51] He moved from Sweden to Australia to study accounting and economics. He also started doing research on behavioral economics.</span></li> <li style="font-weight: 400;"><span style= "font-weight: 400;">[04:34] This opened his eyes to the nuance of human decision-making.</span></li> <li style="font-weight: 400;"><span style= "font-weight: 400;">[05:35] He also wanted to use this knowledge to help his mother establish a meditation habit.</span></li> <li style="font-weight: 400;"><span style= "font-weight: 400;">[06:38] He started studying the science of habit formation, behavioral science, and psychology. </span></li> <li style="font-weight: 400;"><span style= "font-weight: 400;">