86. Frustration is your friend, w/Houzz founder Adi Tatarko

<p>Frustration is an important signal: it indicates an opportunity, a problem to be solved. And if your solution also builds a community, you've unlocked a path to scale. Adi Tatarko founded the online home-design site Houzz with her husband as a hacked-together tool to find and share home design ideas, after their own home renovation turned into a frustrating time-waster. But by flipping frustration on its head, Houzz has grown into a bustling platform and marketplace with more than 65 million homeowners and home design enthusiasts, an essential (and delightful!) resource for homeowners, designers, architects, craftspeople. Learn how to identify frustration – and flip it. Special guests: Puzzle master Karen Kavett, Eventbrite cofounder Julia Hartz.</p><p>Read a transcript of this episode: <a href="https://mastersofscale.com" rel="noopener noreferrer" target="_blank">https://mastersofscale.com</a></p><p>Listen to our episode featuring Julia Hartz, "Let Your Customers Be Your Scouts": <a href="http://listen.mastersofscale.com/EventbriteJuliaHartz" rel="noopener noreferrer" target="_blank">http://listen.mastersofscale.com/EventbriteJuliaHartz</a>&nbsp;</p><p>Subscribe to the Masters of Scale weekly newsletter at&nbsp;<a href="http://eepurl.com/dlirtX" rel="noopener noreferrer" target="_blank">http://eepurl.com/dlirtX</a></p><p>See Privacy Policy at <a href="https://art19.com/privacy" rel="noopener noreferrer" target="_blank">https://art19.com/privacy</a> and California Privacy Notice at <a href="https://art19.com/privacy#do-not-sell-my-info" rel="noopener noreferrer" target="_blank">https://art19.com/privacy#do-not-sell-my-info</a>.</p>