#65: How To Find Your Zone Of Genius and Why You NEED to stay there!

<p class="x_-1527682356ydp4abe5ed9MsoNormal"> <strong> </strong><em>“What do you find easy that other people find difficult?”</em></p> <p class="x_-1527682356ydp4abe5ed9MsoNormal">We all have a zone of genius, some element of our business that we love and wish we could focus all of our attention on. </p> <p class="x_-1527682356ydp4abe5ed9MsoNormal">If you’ve been a long term listener of this podcast, you know I’m a big believer in bringing your weaknesses to competence and doubling down on your strengths. </p> <p class="x_-1527682356ydp4abe5ed9MsoNormal">Today’s episode is about how to identify those strengths so that you find your competitive advantage over other businesses.</p> <p class="x_-1527682356ydp4abe5ed9MsoListParagraphCxSpFirst"> ·      What is your circle of competence? Do you need to stay in it or expand it? </p> <p class="x_-1527682356ydp4abe5ed9MsoListParagraphCxSpMiddle"> ·      What part of your business are you genuinely most interested in?</p> <p class="x_-1527682356ydp4abe5ed9MsoListParagraphCxSpMiddle"> ·      What do u research in your spare time. The Google question. </p> <p class="x_-1527682356ydp4abe5ed9MsoListParagraphCxSpLast"> ·      How can u package, offer or sell your zone of genius to generate revenue.</p> <p class="x_-1527682356ydp4abe5ed9MsoNormal"> </p> <p class="x_-1527682356ydp4abe5ed9MsoNormal">Show notes: </p> <p class="x_-1527682356ydp4abe5ed9MsoNormal"> </p> <p class="x_-1527682356ydp4abe5ed9MsoNormal">#21: How To Make Yourself Recession Proof! </p> <p class="x_-1527682356ydp4abe5ed9MsoNormal"> </p> <p class="x_-1527682356ydp4abe5ed9MsoNormal"><a href= "https://briankeanefitness.com/business-podcast/21-how-to-make-yourself-recession-proof/" target="_blank" rel= "noopener">https://briankeanefitness.com/business-podcast/21-how-to-make-yourself-recession-proof/</a></p> <p class="x_-1527682356ydp4abe5ed9MsoNormal"> </p> <p class="x_-1527682356ydp4abe5ed9MsoNormal"> </p> <p class="x_-1527682356ydp4abe5ed9MsoNormal">FREE EBOOK: How To Move Your Personal Training Business Online