62: How To Get Press Without A Publicist w/ Samantha McCoy

<p><strong>Name:</strong> <span style="font-weight: 400;">Samantha McCoy</span></p> <p><strong>Current Title:</strong> <span style= "font-weight: 400;">Founder and CEO</span> <span style= "font-weight: 400;">MissionKey Communications, LLC</span></p> <p><strong>Location:</strong> <span style= "font-weight: 400;">Columbia, MD</span></p> <p><strong>Educational Background:</strong> <span style= "font-weight: 400;">BA, Corporate Communications, Elon University</span></p> <p><span style="font-weight: 400;">MS, Management, University of MD Global Camp</span><span style= "font-weight: 400;">u</span><span style= "font-weight: 400;">s</span></p> <p><span style="font-weight: 400;"> </span></p> <p><strong>About Samantha:</strong></p> <p><span style="font-weight: 400;">Samantha McCoy has provided communications support to corporations, nonprofits, and entrepreneurs since 2006. As a public relations professional, Samantha understands the value of media placements, as they help companies increase trust with their audience and attract new clients, supporters, and investors. She has secured placements on a variety of television, radio, digital, and print outlets and has also served as a senior producer at a local radio station in Baltimore, MD. Through these experiences, Samantha has developed specific insight on how media professionals decide what they will cover, and helps others to be prepared for their time in the spotlight. Samantha is an experienced public speaker, with experience presenting to youth, college students, and professionals. She has presented at the Smithsonian National Affiliations Conference, the National Black Public Relations Conference and the Association of African American Museums Conference. Samantha has a B.A. in Corporate Communications and an M.S. in Nonprofit Management and is passionate about using her communications knowledge to help leaders learn and grow.</span></p> <p> </p> <p><span style="color: #000000;"><strong>DURING THIS EPISODE WE DISCUSSED:</strong></span></p> <ul> <li style="font-weight