512: Understanding Cultural Differences Within Your Company And Clients

<div> <h1 style="text-align: center;"><span style= "color: #0000ff;"><strong>This Podcast Is Episode Number 512, And It's About Understanding Cultural Differences Within Your Company And Clients</strong></span></h1> </div> <div> </div> <div>We're in a dynamic, multicultural country with many different races of people from diverse origins, just within the domestic market; it's vital that you know who might be interested in your goods or services and how they could perceive particular messages.<br /> <br /> Whichever specialty your construction business is in, cultural differences can directly impact your profitability. If you try to understand your crew's and clients' cultures – their customs and differences – you'll have a better chance of keeping them and gaining more, respectively.</div> <div> </div> <div>Suppliers, vendors, and service providers respect leaders who have a vision, mindful and considerate, and can power through every obstacle to achieve success. They will support you in ways you cannot even imagine because it is in their best interest. Decide how you want to lead, how you want to be respected, and the work culture you want to create.</div> <div> </div> <div> <p><span data-preserver-spaces="true">Ensure certain business areas don't offend potential subcontractors and clients from different cultures.</span></p> <ul style="list-style-type: square;"> <li><span data-preserver-spaces="true">Body language – it's important to know what body language to communicate to potential staff or clients you meet or in visual advertising directed at your customers. For example, if your business has a sizable Indian customer segment, be aware that a typical western hand wave meaning 'hello' is usually interpreted by Indians as 'go away' or 'no.'</span><br /> <br /></li> <li><span data-preserver-spaces="true">Communication – the secret to success in any business. If your company can communicate on the same level as your local customers, you're already heading in the right direction. One example that failed miserably