491: How to come up with a good name for a brand

<p>Rob Meyerson, author of "Brand Naming: The Complete Guide to Creating a Name for Your Company, Product, or Service" joins me on this live episode of "The Business Storytelling Show" to discuss the topic. &nbsp;</p> <p>We discuss:</p> <ul> <li>What makes a good brand name?</li> <li>How about the legal stuff?</li> <li>Does the website domain matter?</li> <li>How to pick a name?</li> <li>Is crowdsourcing a good idea?</li> <li>And more...</li> </ul> <p>Join us and grab a copy of his book here: <a href="https://lnkd.in/gTzsRUDk" target="_blank">https://lnkd.in/gTzsRUDk</a></p> <p>Need branding help? Contact his agency here: <a href="https://www.heirloomagency.com/">https://www.heirloomagency.com/</a></p>