43. January 2022 Social Media Update with Melanie Ferguson

<p>Social media is always changing and it's up to us to keep up with it! Today I'm going to try and help you do just that by giving you a rundown of the latest trends and updates across a few popular platforms. I give you my opinions on the new tools and features available on Facebook and Instagram and tell you how they can help you with your follower engagement. I share my thoughts on how the options on social media can help you make money and which ones may be a waste of time.</p> <p>I also have some great tips and tricks for you on scheduling, cross-platform sharing, strategies on how to engage with your audience.  I don't know if you've ever asked the question: When is the best time to post my content? If you have, I answer that question today! Read on below to find out the optimal times to post on each of the different platforms. As a great bonus in the show, I also tell you what to post in 2022 to increase your organic reach! In this episode, we cover: - Podcasts and podcast metrics on Facebook</p> <p>In this episode, we cover:</p> <p>- Live Audio rooms, sponsorships, and Facebook Reels</p> <p>- Repurposing and linking content between Instagram and Facebook</p> <p>- New Live Support options for Facebook</p> <p>- Monetizing Facebook with paid subgroups, shops, Stars, and payments through Live sales</p> <p>- The Reels Bonus Program</p> <p>- My strategy for Instagram Reel engagement</p> <p>- What Favorites are and why you should invite your followers to Favorite you</p> <p>- How to use Stories and how often to create them</p> <p>- New TikTok updates</p> <p>- When to schedule your content and what to use for scheduling</p> <p>- The best types of content o post for Instagram and Facebook in 2022</p> <p>SHOW NOTES: <a href= "https://www.southerncrushathome.com/episode43">https://www.southerncrushathome.com/episode43</a></p> <p> </p>