373: A new dawn for plant-based alternatives?

<div>As Veganuary 2023 gets into full swing, we are taking a look at the future of plant-based food.<br> <br> The plant-based sector is one of the most innovative in the food industry, with new ideas, new concepts, and new technologies emerging all the time.<br> <br> That makes it a fascinating area to be involved in, and a fascinating area to watch as it develops at seemingly lightning speed.<br> <br> In this episode of the Food Matters Live podcast, made in partnership with <a href="https://www.givaudan.com/">Givaudan</a>, we look at some of the latest innovations taking the sector to the next level.<br> <br> For those in the industry, the incredible growth in plant-based alternatives is not new, but it continues to astonish.<br> <br> There is a huge range of innovative solutions, meeting challenges like taste, colour and texture, as well as supporting the health, environmental and ethical goals of consumers.<br> <br> One of the leaders in this field is Givaudan, which has solutions that address the challenges associated with creating delicious and nutritious plant-based food experiences. <br> <br> Listen to the full episode to learn about the company's <a href="https://www.givaudan.com/media/trade-media/2022/givaudan-launches-primelock">new solution that imitates animal fat cells</a>, why meat-free pork is gaining so much attention, and find out where alternative protein could be heading in the future.<br> <br> <strong>Dr Flavio Garofalo, Global Platform Director, Culinary &amp; Plant Attitude, Givaudan<br> </strong><br> Dr Flavio Garofalo is a chemical engineer who joined Givaudan in 1990. For his first 20 years at the company he worked in technical areas, then in 2010 he transitioned to a commercial role; throughout this time he has worked in many different regions (and lived in seven countries) and is now settled in the Netherlands. <br> <br> Flavio is currently responsible for developing and executing the Global Savoury strategy which includes plant protein as a significant component. Currently a flexitari