#342: Is Your Origin Story Working for You?

<p><span style="font-weight: 400;">Robert Tighe,</span> <span style="font-weight: 400;">an award-winning journalist, number-one bestselling ghostwriter and former New Zealand Country Editor for The Red Bulletin, an adventure lifestyle magazine published by Red Bull, explores the importance of sharing your origin story to build your business. </span></p> <p><span style="font-weight: 400;">Explore Park's free and premium story building tools including his new book, B</span><em><span style="font-weight: 400;">rand Bewitchery: How to Wield the Story Cycle System™ to Craft Spellbinding Stories for Your Brand</span></em><span style="font-weight: 400;">:</span> <a href="http://bit.ly/StorytellingTools"><span style= "font-weight: 400;">http://bit.ly/StorytellingTools</span></a></p>