33: How to Find First-Time Donors for Your Nonprofit: Interview with Jason Adkins, GPC [Fundraising Series #1]

<strong><span style="font-size: 14pt;">Need help? Here you go: <a href="https://www.teresahuff.com/strategy" target="_blank" rel= "noopener">www.teresahuff.com/strategy</a></span></strong> <p><span style="font-weight: 400;">Getting first-time donor support is critical for new and small nonprofits. A lot of fundraising webinars and articles talk about donor <em>retention</em>, but how do you <em>find</em> donors in the first place?</span></p> <p><span style="font-weight: 400;">Today Jason Adkins, GPC shares advice on finding first-time donors on a tight budget. We cover some great tips such as:</span></p> <ul> <li> <p><span style="font-weight: 400;">Why you should become a nonprofit mystery shopper</span></p> </li> <li> <p><span style="font-weight: 400;">How to analyze nonprofit giving and build a prospective donor list</span></p> </li> <li> <p><span style="font-weight: 400;">Look for donor connections under your nose</span></p> </li> <li> <p><span style="font-weight: 400;">Use some detective work to find donors</span></p> </li> <li> <p><span style="font-weight: 400;">Tips for approaching the donors</span></p> </li> <li> <p><span style="font-weight: 400;">Advice for direct mail campaigns</span></p> </li> </ul> <p><span style="font-weight: 400;">and much more! You'll want to take notes on all the great tips in this episode.</span></p> <p><span style="font-size: 14pt;"><strong>Resources Mentioned:</strong></span></p> <ul> <li> <p><span style="font-weight: 400;">Get Jason's First-Time Donors Checklist: <a href="https://funding-finders.com/?page_id=263" target="_blank" rel= "noopener">https://funding-finders.com/</a></span></p> </li> <li> <p><span style="font-weight: 400;"><a href= "https://amzn.to/3dWsPJB" target="_blank" rel="noopener">Book: Asking about Asking</a></span> by Kent Stroman</p> </li> <li><span style="font-weight: 400;"><a href= "https://www.teresahuff.com/nonprofit-donor-relations-and-marketing-tips" target="_blank" rel="noopener">Episode 25:</a><a href= "https://www.teresahuff.com/nonprofit-donor-rela