32: Building an App That Partners With Billion-Dollar Brands—But Only Because They "Just Got Started" With Wes Schroll and Tyler Kennedy
32: Building an App That Partners With Billion-Dollar Brands—But Only Because They "Just Got Started" With Wes Schroll and Tyler Kennedy

32: Building an App That Partners With Billion-Dollar Brands—But Only Because They "Just Got Started" With Wes Schroll and Tyler Kennedy

Ama Adepa

67 min
Entrepreneurship Strategy
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<p>"If you wait until you have a perfect plan," says Fetch Rewards co-founder <strong>Tyler Kennedy</strong>, "you're never going to get started."</p><p>That line sums up Tyler's journey alongside his partner <strong>Wes Schroll</strong>. Today, they take us behind the scenes at their fast-growing startup, which employs 100-plus people and helps two million-plus app users earn discounts on everyday consumer products.</p><p>You'll learn how Fetch started "pivoting" right off the bat, how Tyler and Wes approached giant brands like Kraft and Dove (hint: start small), and how two magic words turn regular old customers into evangelists.</p><p>No matter what business you're in, you're in the business of looking for "win-win" arrangements. And in this interview, you'll learn how to do that from two creative, tenacious entrepreneurs who credit their success to getting started BEFORE they had it all figured out.</p><p>Download this episode, and make sure you're subscribed to the <a href="https://www.biggerpockets.com/bizshow" target="_blank">BiggerPockets Business Podcast</a> so you won't miss the next one!</p><p><br></p><p><strong>In This Episode We Cover:</strong></p><ul><li>What is <strong>Fetch Rewards</strong></li><li>How <strong>the idea</strong> came to be</li><li>Focusing on the <strong>customer experience</strong></li><li>The steps they took to build <strong>the app</strong></li><li>How they scaled to <strong>1.7 million users</strong></li><li>How they <strong>earn money</strong></li><li>Giving <strong>rewards</strong> to users (and getting even better at it)</li><li>What their company looks like from an <strong>organizational structure</strong></li><li><strong>Focusing</strong> on the customers first</li><li>The <strong>culture</strong> of the company</li><li>Why you should be a <strong>problem solver</strong></li><li>Their individual <strong>roles</strong></li><li><strong>And SO much more!</strong></li></ul><p><br></p><p><strong>Links from the Show</strong></p><ul><li><a href="http://biggerpockets.com/

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32: Building an App That Partners With Billion-Dollar Brands—But Only Because They "Just Got Started" With Wes Schroll and Tyler Kennedy - Listen Free | WowFM