#317: Canada's Leading Lifestyle Rewards Program - Scene+

<p><a href="https://www.sceneplus.ca/">Scene+</a> is Canada’s leading lifestyle rewards program, with more than 11 million members, enabling members to earn and redeem points for movies, banking, and grocery shopping.</p> <p>Originally launched in 2007, the Scene+ proposition is now used by 63% of Canadian households, so Let's Talk Loyalty was delighted to meet <a href="https://www.linkedin.com/in/matthewseagrim/">Matthew Seagrim</a> who has led the program since 2015, to hear his take on Scene’s transformation over the last 8 years.</p> <p>In our conversation, Matthew shares how and why Scene+ has grown to be so loved by its members, and how they plan to continually evolve and expand both geographically and across new lifestyle sectors.</p> <p>Listen to hear the laser focus from all three of the program owners on truly delighting their members.</p> <p><strong>Show Notes:</strong></p> <p><strong>1) </strong><a href="https://www.sceneplus.ca/">Scene+</a></p> <p>2) <a href="https://www.linkedin.com/in/matthewseagrim/">Matthew Seagrim, Senior Vice President at Scene+</a></p> <p>3) <a href="https://www.truenorthliving.ca/shop/loyalty-rewards/earn-rewards-every-day-with-the-expanded-scene-rewards-program/?utm_source=client&amp;utm_medium=social">Earn Rewards Every Day with the Expanded Scene+ Rewards Program</a></p> <p>4) <a href="https://strategyonline.ca/2022/09/02/sobeys-bets-big-on-expanding-scene/">Sobeys bets big on growing Scene+</a></p> <p>5) <a href="https://strategyonline.ca/2021/12/17/scotiabank-is-set-on-making-a-scene/">Scotiabank is set on making a Scene+</a></p> <p>6) <a href="https://galas.fm/episode/82fbc121-f3f9-5d90-9333-6a952b331d2d">Feedback Link</a></p>