31: Using Engaging Content for the Win with Sharon Fisher

<p><span style="font-weight: 400;">We are happy to have Sharon Fisher, the CEO and Founder of the company, Play With A Purpose, joining us on the show today! Sharon has been playing with a purpose for the last thirty years, and she has been doing it with the clear objective of helping organizations integrate fun into their learning processes.</span></p> <p><span style="font-weight: 400;">In today’s episode, Sharon discusses the difference between engagement and content. You will learn that you do not have to choose either one or the other because you need both, so Sharon explains how to blend engagement and content. She also talks about engaging virtually in our current day and age. </span></p> <p><strong>Sharon Fisher’s Bio</strong></p> <p><span style="font-weight: 400;">Enthusiastic. Relevant. Creative. Sharon Fisher is the CEO & Chief IdeaSparker of Play with a Purpose, an experiential strategy firm devoted to sparking more innovative, participatory, connected, and fun learning events. They custom design play-based experiences to help organizations solve challenges innovatively and compellingly.  </span></p> <p><span style="font-weight: 400;">A passionate advocate for the power of PLAY in business, Sharon and her team create interactions that make a point, generate ideas, facilitate learning, create connections, inspire change, and make people laugh. Whether your event is virtual or live (or one of the many combos in between) you can show courageous leadership by infusing more play.   </span></p> <p><span style="font-weight: 400;">Sharon’s crazy obsession with play started in college. When all her friends were getting “real degrees”, she chose to major in “whistleblowing” as her father called her BSED degree in Recreation. Since then, she’s created with clients including Disney Imagineering & Disney Publishing, Chevrolet, Camp Jeep, BBDO, Novartis, American Express, Frito Lay, CarMax, IBM, McDonald's, and the North Carolina Sweet Potato Commission. The winner of numerous awards, her most prized includes being