29. How to Win Votes & Influence People with guest Christina Harbridge

<p>Have you ever given your most passionate, well rehearsed pitch for a bill during a lobby visit, only to find the lawmaker or staff barely listening? You look up to find them with <strong>eyes glazed over </strong>or worse <strong>checking their phone</strong> as you speak? </p> <p><br></p> <p>It’s happened to me and let’s just say I’ve left those meetings <strong>angry </strong>and <strong>deflated</strong>. </p> <p><br></p> <p>So what can advocates do to keep our audiences engaged and open?</p> <p><br></p> <p>In this week’s podcast, I&#39;m thrilled to introduce you to groundbreaking communicator and behavioral change expert <a href="https://christinaharbridge.com/about-christina">Christina Harbridge</a>. Christina is the founder of <a href="https://allegoryinc.com/" target="_blank" rel="noopener noreferer">Allegory, Inc</a>. a behavioral leverage company, and has spent her career &quot;nerding out on human behavior&quot;.  </p> <p>A long time social justice advocate, she&#39;s served on the founding boards of Emerge America and The Bay Lights, and as a 20-year member of the Entrepreneurs’ Organization; a chair of the Global Leadership Conference, and founding EO Global Communications Chair; a past board member for the San Francisco Rotary Club <br>Christina graciously shares her deep expertise in the art and science of influence and persuasion. Buckle up because this discussion will challenge everything you thought you knew about communications in politics.</p> <p> In this episode you&#39;ll learn:</p> <p><br></p> <p>2:43 - We are being taught to do things that are fake and don&#39;t work</p> <p>4:37 - What is physiology and afference and why does it matter in politics?</p> <p>8:10 - Rethinking our approach to storytelling</p> <p>11:24 - How to get in &quot;the zone&quot; to perform at your best</p> <p>16:04 - Be loyal to the outcome, not how you get there</p> <p>19:30 - What makes a lobby visit go wrong</p> <p>25:52 - Fake is not a strategy</p> <p>30:14 - Why you need to embrace nuance</p> <p>38:33 - You