252 - Interview: Incredible! The Blueprint For Building an Astounding Repeat & Referral Business

<p>“My goal is to make them feel something.”</p> <p>Meet Kevin Doyle - one of the all-time best repeat and referral real estate agents. Kevin built one of the most impressive real estate businesses with a full focus on generating leads through referrals from past clients.</p> <p>In this episode, you’re going to learn exactly how Kevin built his business and expanded his network. Kevin shares the new agent message he sent to everyone he knows when he first got his license and his strategy for client care.</p> <p>You’ll learn all about Kevin’s lead generation structure and yearly plan. He discusses relationship building, pop-bys, client event strategy, and how to stay top of mind.</p> <p>Kevin also shares how he’s handled rejection as a growing agent and how to grow your database when you don’t have an SOI. You’ll also learn how he uses social media to stay top of mind.</p> <p>0:00 Intro</p> <p>1:11 How Kevin got into real estate?</p> <p>2:16 Kevin’s first years in real estate</p> <p>3:54 Most efficient lead sources as a new agent</p> <p>5:02 The social media reach-out messaging</p> <p>6:13 Social media strategy</p> <p>8:53 How often are you posting on social?</p> <p>10:02 Handling rejection</p> <p>11:53 How Kevin reached out to his SOI when starting</p> <p>12:32 How do you receive so many referrals?</p> <p>13:56 How do you build relationships with your clients?</p> <p>14:28 What are you doing to build relationships with clients?</p> <p>16:32 What if you don’t have a database or SOI</p> <p>18:05 Post-transaction follow-up and taking care of clients beyond real estate</p> <p>21:32 How do you deliver your pop-by gifts</p> <p>22:20 Asking for referrals</p> <p>23:36 Staying in touch at scale</p> <p>24:20 Client appreciation events</p> <p>28:52 How many pop-bys do you do per year?</p> <p>30:58 Challenges Kevin has encountered</p> <p>32:01 Solo vs building a team</p> <p>33:44 Time management</p> <p>35:49 Suggestions for new agents</p> <p>38:46 What should agents stop doing</p> <p>Kevin Doyle: <a href= "https://www.instag