248: The Greatest Marketing Predictions Episode Ever (2021 version)

<p>Yes, the big marketing predictions episode if finally here.</p> <p>Joe and Robert answer:</p> <p>- What will happen to the martech industry?</p> <p>- What big names will be bought and sold in 2021?</p> <p>- Who wins in content marketing...and who loses?</p> <p>- What does the future of in-person events look like?</p> <p>And don't worry...they cover the news as well...with a (probably final) <a href= "https://www.wsj.com/articles/quibi-weighs-shutting-down-as-problems-mount-11603301946" target="_blank" rel="noopener">Quibi update</a>, as well as a great case study from <a href= "https://www.wsj.com/articles/the-dodo-group-nines-animal-brand-is-getting-into-pet-insurance-11603101600" target="_blank" rel="noopener">The Dodo</a>.</p> <p>This week's sponsor: <a href= "https://www.contentmarketingworld.com/" target="_blank" rel= "noopener">Content Marketing World (on demand)</a></p> <p>------</p> <p>Subscribe to PNR: This Old Marketing at <a title= "This Old Marketing on Apple" href= "https://podcasts.apple.com/us/podcast/this-old-marketing/id760760485" target="_blank" rel="noopener">Apple Podcasts</a>, <a title= "This Old Marketing Google Podcasts" href= "https://podcasts.google.com/?feed=aHR0cHM6Ly9wbnJtYXJrZXRpbmcubGlic3luLmNvbS9yc3M%3D&hl=en" target="_blank" rel="noopener">Google Podcasts</a>, <a title= "This Old Marketing Stitcher" href= "https://www.stitcher.com/podcast/pnr-this-old-marketing" target= "_blank" rel="noopener">Stitcher</a>, <a title= "This Old Marketing on iHeartRadio" href= "https://www.iheart.com/podcast/263-pnr-this-old-marketing-con-46861640/" target="_blank" rel="noopener">iHeartRadio</a>, <a title= "This Old Marketing on Spotify" href= "https://open.spotify.com/show/2ZCcAoMJEULFZfZu61QRVd" target= "_blank" rel="noopener">Spotify</a> or wherever you listen to fine podcasts.</p> <p>Subscribe to Joe Pulizzi's Random Newsletter at <a title= "Joe Pulizzi" href="../../../content/JoePulizzi.com" target= "_blank" rel="noopener">JoePulizzi.com</a>. Follow Joe <a title= "Joe Pulizzi on Twitter" href