242: Career Conversations: The woman behind Mamamade

<div>"I've learned to welcome (people saying) no. Each 'no' brings you a little closer to the next yes."<br> <br> </div> <div>It takes a lot to launch a successful food brand, but Sophie Baron, founder of <a href="https://mamamadefood.com/">Mamamade</a>, says she couldn't have done it alone.<br> <br> </div> <div>She says she was lucky to have <a href="https://foodmatterslive.com/discover/podcast/career-conversations-mentors-food-podcasts/">mentorship</a> from <a href="https://foodmatterslive.com/discover/article/women-in-business-founders-investors-mentors-food-and-drink-industry/">women within the business world</a>, particularly as she admits to being scared it wasn't all going to work out when she first started.<br> <br> </div> <div>In this episode of the Career Conversations podcast series, Sophie Baron reveals all about what she calls her "non-linear" path to launching an organic baby food brand.<br> <br> </div> <div>Things could have been very different for Sophie. She started out studying Russian and French at university in New York, before working as an editorial assistant at Vogue.<br> <br> </div> <div>It was when she had her first child that she found her true calling: "My inspiration was wanting better food than I could find on the shelf."<br> <br> </div> <div>She launched Mamamade from the spare room of her home and the business has gone from success to success.<br> <br> </div> <div>Listen to find out how she did it, why she thinks the social media age makes it such an exciting time to launch a business, and how she dreams of one day selling up and moving onto the next chapter in her life.<br> <br> </div> <div> <strong>Sophie Baron, Founder and Chief Brand Officer, Mamamade<br> </strong><br> </div> <div>Sophie Baron is the Founder of UK based parent/baby digital start-up Mamamade; a fast growing direct-to-consumer business supporting parents with modern childcare products and services that improve health outcomes, normalise taboos, and increase happiness. <br> <br> </div> <div>Originally fro