237: The Rise and Demise of VG Siddhartha — India’s Coffee King

The body of VG Siddhartha, the owner and founder of Cafe Coffee Day was recovered from the banks of the Netravati River on 31 July — a day after a note written by him surfaced in reports. Siddhartha's CCD was competing with international coffee chains like Barista and then later on even Starbucks.  And then two days back a note purportedly written by him that came up says that he was under tremendous pressure by lenders and that he takes sole responsibility for his mistakes. In this episode of The Big Story podcast, I’ll look at the rise and fall of VG Siddhartha, I’ll also talk about the financial troubles that he ran into and also the contents of the letter. Tune in!