222: To Catch a Corporate Operative: The "Network News" Hit Piece

<p>Today’s podcast sheds light on a new dirty trick used by special interest groups and people who are activist-minded. It takes a look at an article by NPR, “She Was an ABC News Producer. She Also Was a Corporate Operative,” and reveals how Kristen Hentschel used her previous work experience as a journalist to challenge Toby Overdorf, a candidate for the Florida House of Representatives, while working as an advocate for a political consulting firm.<br/><br/> This episode covers a brief overview of the story, why you need to be aware of this dirty trick if you work in communication, media, news, or a leadership-related position, and what you should bear in mind if facing an activist-minded foe. A second twist follows...<br/><br/></p><p><b>Key Points From This Episode:</b></p><p><br/></p><ul><li>Insight into the article  “She Was an ABC News Producer. She Also Was a Corporate Operative,” and why it’s relevant to listeners of this podcast. </li><li>A brief overview of the story.</li><li>How this story reveals a new tactical strategy used by activists.</li><li>The statement released by ABC denying that Kristen Hentschel worked for them.</li><li>The twist of Kristen Hentschel working as a journalist while simultaneously working as an advocate.</li><li>How this relates to a situation faced by one of Molly’s clients with an activist-minded foe.</li><li>An interesting twist relating to Kristin’s previous career as a journalist under a different name.</li><li>The Indestructible PR® tip for the day for identifying or dealing with fake or former journalists.</li></ul><p><br/></p><p>Links Mentioned in Today’s Episode:</p><p>&quot;<a href='https://www.npr.org/2022/12/21/1142575872/abc-news-producer-corporate-operative-investigation'>She was an ABC News producer. She also was a corporate operative</a>&quot;</p><p><a href='https://www.linkedin.com/in/kristen-hentschel-64b659111/'>Kristen Hentschel on LinkedIn</a></p><p><a href='https://mollymcpherson.com/'>Molly McPherson</a> </p><p><a href='https://www.amazon.com/Indestructib