#219: Travis Hornsby: Trust in your Biggest Investment - Yourself

<p><strong>OVERVIEW:</strong></p> <p><span style="font-weight: 400;">Jason A. Duprat, Entrepreneur, Healthcare Practitioner, and Host of the</span> <em><span style= "font-weight: 400;">Healthcare Entrepreneur Academy</span></em> <span style="font-weight: 400;">podcast talks with Travis Hornsby, Founder of the Student Loan Planner, and Host of the Student Loan Planner podcast. Travis looks back on his journey as a bond trader-turned-business owner. He also offers advice on personal finance and scaling a sustainable business.</span></p> <p><strong>EPISODE HIGHLIGHTS:</strong></p> <ul> <li><span style="font-weight: 400;">Inspired by his grandfather, Travis became interested in finance, graduated with a degree in economics, and traded bonds for a few years.</span></li> <li><span style="font-weight: 400;">Travis “got his feet wet" as a bond trader. His market included cities and municipalities - he gave money to cities and states for building projects.  </span></li> <li><span style="font-weight: 400;">Travis launched Student Loan Planner in 2016 after helping his wife and friends figure out their six-figure loan debt. His business</span> <span style= "font-weight: 400;">helps people with $20,000-$1 million in student debt by creating custom student loan plans and refinancing loans at a lower interest rate.</span></li> <li><span style="font-weight: 400;">He scaled his business using the flywheel model. This model focuses on always pushing forward, putting in the repetition, and building momentum until you reach a breakthrough. </span></li> <li><span style="font-weight: 400;">Travis explains what a bond is and what trading mutual funds look like.</span></li> <li><span style="font-weight: 400;">He also discusses why he invests in index funds and why he became a chartered financial analyst. </span></li> <li><span style="font-weight: 400;">When it comes to launching your business, start with low price points to build a reputation and then use your good ratings to justify market positioning and gradual rate increases.</span