#219 - Jerome Deroy Grabs ‘Em With Great Stories

<p><a href="https://www.linkedin.com/in/jeromederoy/">Jerome Deroy</a> was hired, but did not connect with the company’s culture.  When he did, he found it lacking direction.  Do any of your employees have the same feelings about your firm?</p> <p>Honest, engaging storytelling that touches people’s hearts changes relationships, professional and personal.  How well do you explain things to others?</p> <p>Did you know the human brain is hard-wired for story?  Scientific studies show us that we remember stories more than data, statistics, and numbers.  Yet most people in business try to convince others rather than use a story.</p> <p>Jerome and his <a href="https://narativ.com/">Narativ</a> team seek to change that.  They help companies activate behavioral change from the inside out.  Their methods of listening and storytelling can transform anyone’s communication.</p> <p>In this podcast, Jerome shares aspects of the rigorous and precise Narativ method that gets to the emotional heart of a story to better communicate your company’s value, a point your want to make, or the way a partnership can be a huge win-win for those involved.</p> <p>Join us to hear Jerome’s tips.  There’s got to be one here that can help you communicate more effectively with others.</p> <p>Jerome joined <a href="https://narativ.com/">Narativ</a> in 2007 after the founders, Murray Nossel and Paul Browde, handed him a shoebox full of notes and said, “We think there’s a company in here.”  Jerome had recently left a position at BNP Paribas, Hong Kong, and come to New York to pursue a career in filmmaking. Instead, he jumped at the challenge — and transformed Narativ into the business it is today.</p> <p>For the last 13 years, Jerome has worked closely with clients as diverse as CIGNA, Boehringer Ingelheim Pharmaceuticals, Janssen Pharma, and Warby Parker to craft business-relevant personal stories for sales, leadership, and team building.  He regularly lectures at Parsons New School of Design in New York City on <a href= "https://www.facebook.com/w