217 - 5 Jewelry Marketing Predictions for 2023

<p><span style="font-weight: 400;">In this episode, I share my 5 jewelry marketing predictions for 2023. What should you be anticipating in the new year? How can you shift and adjust your marketing strategy to accommodate consumer expectations and the overall industry landscape? This is a must-listen if you'd like 2023 to be the best year ever in your jewelry business.  </span></p> <p><span style="font-weight: 400;">I'll be covering:</span></p> <ul> <li style="font-weight: 400;" aria-level="1"><span style= "font-weight: 400;">A recap of my predictions for 2022 - how did they pan out?</span></li> <li style="font-weight: 400;" aria-level="1"><span style= "font-weight: 400;">5 jewelry marketing predictions for 2023</span></li> <li style="font-weight: 400;" aria-level="1"><span style= "font-weight: 400;">What you can do to prepare</span></li> </ul> <p><span style="font-weight: 400;">There's also a free ebook download to complement this episode. You can visit</span> <a href= "https://joyjoya.com/2023" target="_blank" rel= "noopener"><span style= "font-weight: 400;">joyjoya.com/2023</span></a> <span style= "font-weight: 400;">to get your copy.</span></p> <p><span style="font-weight: 400;">Sparkle Award:</span></p> <p><span style="font-weight: 400;">Awe Inspired -</span> <a href= "https://www.jckonline.com/editorial-article/jewelers-giving-tuesday/"> <span style= "font-weight: 400;">https://www.jckonline.com/editorial-article/jewelers-giving-tuesday/</span></a></p> <p><span style="font-weight: 400;">News Articles:</span></p> <p><span style="font-weight: 400;">Why Own a Diamond Ring When You Can Rent One?</span></p> <p><a href= "https://wwd.com/accessories-news/jewelry/top-jewelry-rental-platforms-opportunities-setbacks-1235415718/"> <span style= "font-weight: 400;">https://wwd.com/accessories-news/jewelry/top-jewelry-rental-platforms-opportunities-setbacks-1235415718/</span></a></p> <p><span style="font-weight: 400;">Taking the Temperature of a Growing Jewelry Market</span></p> <p><a href= "https://wwd.com/accessories-n