205: ChatGPT – to be loved or feared by school marketers?

<p><span style="font-family: Dupla;">School marketing and communications with Charlie</span> <span style= "font-family: Dupla;">Maughan and Rita Kilroy</span></p> <p><span style="font-family: Dupla;">In this episode, Charlie and Rita are joined by imageseven’s resident Digital Marketing Specialist, Harrison, to discuss all things Artificial Intelligence (AI) including ChatGPT, the latest (and extremely controversial) AI language processor you’ve no doubt heard of. The team reveal how this incredible tool can be utilised – from content generation to customer service – by school marketers. In Rants & Raves, they review Adweek’s selection of the top 10 Super Bowl ads of 2023.<br /></span></p> <ul> <li><a href="https://marcomsociety.org/join-now-australia/" target= "_blank" rel="noopener"><span style="font-family: Dupla;">The Marcom Society</span></a></li> <li><a href= "https://www.atriainnovation.com/en/how-does-chat-gpt-work/#:~:text=These%20models%20are%20capable%20of,largest%20language%20model%20ever%20trained" target="_blank" rel="noopener"><span style= "font-family: Dupla;">How does ChatGPT work?</span></a></li> <li><a href= "https://www.mckinsey.com/capabilities/quantumblack/our-insights/generative-ai-is-here-how-tools-like-chatgpt-could-change-your-business" target="_blank" rel="noopener"><span style= "font-family: Dupla;">Generative AI is here: How tools like ChatGPT could change your business</span></a><br /> <!-- [if !supportLists]--></li> <li><a href= "https://www.adweek.com/creativity/the-10-best-super-bowl-ads-of-2023/" target="_blank" rel="noopener"><span style= "font-family: Dupla;">The 10 Best Super Bowl Ads of 2023</span></a></li> </ul> <p><span style="font-family: Dupla;">Got more questions? Ask them via</span> <a href="mailto:smc@imageseven.com.au"><span style= "font-family: Dupla;">smc@imageseven.com.au</span></a> <span style= "font-family: Dupla;">or</span> <a href= "https://imageseven.typeform.com/to/VQIz0PXK" target="_blank" rel= "noopener"><span style= "font-family: Dupla;">imageseven.typefor