20: Why Your Marketing Strategy Needs A Bit Of Psychology To Succeed

<p>Once you understand how the human brain works, it is much easier to connect with your ideal customers and activate psychological triggers that will drive decision-making.&nbsp;</p> <p>In this episode, we discuss five&nbsp;commonly used marketing psychology principles and how you can integrate them into your business.&nbsp;</p> <p><span style="text-decoration: underline;"><strong>Resources Mentioned</strong></span>:</p> <ul> <li><a href="https://amzn.to/3M3JEBJ">Influence: The Psychology of Persuasion</a> by Robert Cialdini</li> </ul> <p>&nbsp;</p>