199: As CEO, Steer Your Own Message. Oliver Kaltner, Cherry

<p>As a CEO, you want to own your message. Thanks to technology and social media, this has never been easier. </p> <p>This is according to<a href="https://www.linkedin.com/in/oliverkaltner/" target="_blank" rel="noopener noreferer"> Oliver Kaltner</a>, the former CEO of Leica, the iconic camera brand, and current CEO of <a href="https://www.cherry.de" target="_blank" rel="noopener noreferer">Cherry</a> - a leading manufacturer of computer equipment. Both are listed companies at the forefront of technology and engineering.  </p> <p>His mantra is that business is not about talking, but about doing - so how does that fit in with communications? Leading in a hybrid work environment is all about over-communicating and making sure everyone is onboard with the messaging. </p> <p>Only when your people are with you, can you get sh** done. In this week&#39;s podcast episode he talks about the importance of being relevant, transparent, and not overpromising. </p> <p><br></p> <p>Subscribe to the Message Machine newsletter and become an unstoppable founder yourself. </p> <p><a href="https://www.eoipsocommunications.com/newsletter/">https://www.eoipsocommunications.com/newsletter/</a><br></p> --- Send in a voice message: https://podcasters.spotify.com/pod/show/likeaceo/message