185: The how and why of visual branding in telling your school’s story

<p>We start this episode by considering the impact of the upcoming iOS updates on your social media advertising in Making News. Then it’s a Deep Dive into the how and why of aligning your school’s visual branding with your storytelling before we answer a listener’s question about which audience should be targeted with which social media platform. This month we’re raving in Rants and Raves, as we delve into what it is that makes a design look good.</p> <p>Episode links:</p> <p><a href= "https://www.wordstream.com/blog/ws/2021/01/20/ios-14-update-facebook-ads"> iOS updates for Apple could affect your Facebook Ads – WordStream</a></p> <p><a href= "https://www.facebook.com/business/help/245311299870862">Facebook Business Manager’s guide to the iOS updates</a></p> <p><a href= "https://mailchimp.com/resources/visual-branding-and-storytelling/"> Visual Branding and Storytelling – Mailchimp</a></p> <p><em><a href="https://www.imageseven.com.au/smj/">School Marketing Journal</a></em></p> <p><a href= "https://www.nngroup.com/articles/why-does-design-look-good/">Why Does a Design Look Good? – Nielsen Norman Group</a></p> <p><a href="https://marcomsociety.org/join-now-australia">The Marcom Society</a></p>