#18: Trends in Loyalty - My Predictions for 2020

<p>Today's episode discusses my ideas on loyalty TRENDS emerging for 2020 and beyond.&nbsp;</p> <p>Beyond the more frequently-touted ideas around personalisation, subscription programmes and environmental considerations, I've chosen three topics that excite me that include some innovative opportunities to consider as you plan your programme's evolution.</p> <p><strong>Show Notes:</strong></p> <p>1) The CX Academy: <a href="https://thecxacademy.org/">https://thecxacademy.org/</a></p> <p>2) Gartner Customer Experience Survey: <a href="https://www.gartner.com/smarterwithgartner/key-findings-from-the-gartner-customer-experience-survey/">https://www.gartner.com/smarterwithgartner/key-findings-from-the-gartner-customer-experience-survey/</a></p> <p>3) McCafe Campaign - Creating Emotional Loyalty: <a href="http://www.liquidbarcodes.com/mcdonalds-loyalty-campaign-brewing-good/">http://www.liquidbarcodes.com/mcdonalds-loyalty-campaign-brewing-good/</a></p> <p>4) PWC Report on Voice Assistants: <a href="http://explore.pwc.com/c/pwc-voice-assistants">http://explore.pwc.com/c/pwc-voice-assistants</a></p>