#168: Shell Shares Key Insights for it's award-winning UK & China Programmes (Show Summary)

<p>As one of the world's largest retailers, <a href="https://www.shell.com/">Shell</a>, is a well-known for its fuel stations and increasingly its convenience stores around the world, and it operates loyalty programmes in 21 of the countries it trades in.</p> <p>With this global perspective, it was fascinating to chat with <a href="https://www.linkedin.com/in/pavel-los-85518989/">Pavel Los</a>, Shell's Global Loyalty Manager about their latest launch in the UK market - a points-free programme called Go+, as well as their strategy in China and his view on loyalty coalitions.</p> <p>This short show summarises everything I learnt from this episode of <a href="http://letstalkloyalty.com/">Let's Talk Loyalty</a>.</p> <p><strong>Show Notes:</strong></p> <p><strong>1) </strong><a href="https://www.linkedin.com/in/pavel-los-85518989/"><strong>Pavel Los</strong></a><strong> - Global Loyalty Manager Shell</strong></p> <p><strong>2) </strong><a href="https://www.goplus.shell.com/en-gb/"><strong>Shell Go+</strong></a><strong> - Shell's UK Loyalty Programme</strong></p> <p><strong>3)&nbsp;</strong><a href="https://www.shellsmart.com/smart/index.html?site=mo-en"><strong>Shell Clubsmart</strong></a><strong> - China</strong></p> <p><strong>4) </strong><a href="" target="_blank"><strong>Let's Talk Loyalty Episode 53 - Interview with Pavel Los, Shell</strong></a></p> <p><br></p>