167: Marketers make good CEOs. Phil Rumbol

<p><strong>Want to know the essentials of branding in 30 minutes?</strong></p> <p>In this special episode, <a href="//linkedin.com/in/phil-rumbol" target="_blank">Phil Rumbol</a> walks us through the process of building and re-positioning brands.</p> <p>There is really no better person to ask for guidance on marketing and branding. Phil is a business leader, award winning marketing director, founder and CEO with a broad range of experience from startups to agencies to global brands.</p> <p>He has helped shape some of the world’s most iconic brands including Cadbury, Heineken and Stella Artois. Most recently, he was the CEO of iconic biscuit brand Bahlsen.</p> <p>Tune in to find out:</p> <p>📌 What are the immutable principles behind a successful brand</p> <p>💶 Why having a small marketing budget can be an advantage</p> <p>🌵 The biggest marketing pitfalls</p> <p>🥇 Why marketers make good CEOs</p> <p>Enjoy the episode and support the podcast by sharing it and posting your review on Apple Podcasts: <a href="https://podcasts.apple.com/de/podcast/speak-like-a-ceo/id1441419535"><u>https://podcasts.apple.com/de/podcast/speak-like-a-ceo/id1441419535</u></a></p> <p>Phil’s book tipp: <em>Byron Sharp, “How Brands Grow: What Marketers Don't Know”</em></p>