161: B2C Virtual Summits: Higher Impact + Conversion Rates with a Sub-Niche with Samantha Radford

<p>You've heard about the power of niching down for a virtual summit, but this summit host took it even further and found an unserved sub-niche within an already specific audience.<br /> <br /> In this episode, you'll hear how Samantha Radford found an underserved part of a niche audience, hosted an incredibly helpful and impactful event for them, and saw higher conversion rates because of it.<br /> <br /> For show notes, head to <a class= "text-blue underline focus-visible" contenteditable= "plaintext-only" href="https://summithosthangout.com/161" target= "_blank" rel= "noreferrer noopener">https://summithosthangout.com/161</a></p>