160: Yahoo's Simon Halstead on Criteo’s Acquisition; Global Advertising; and Zero-Party Data
160: Yahoo's Simon Halstead on Criteo’s Acquisition; Global Advertising; and Zero-Party Data

160: Yahoo's Simon Halstead on Criteo’s Acquisition; Global Advertising; and Zero-Party Data

Draco Malfoy

59 min
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<div>This week, Yahoo’s Vice President, Exchange and Supply International, Simon Halstead joins Lindsay Rowntree and Rachel Smith to discuss Criteo’s latest acquisition; big tech’s relationship with advertising; and zero-party data.<br> <br> </div> <div>Simon Halstead, Yahoo’s Vice President, Exchange and Supply International, joins ExchangeWire's Lindsay Rowntree and Rachel Smith to discuss the latest news in media, marketing, and commerce. This week they cover: Criteo’s acquisition of IPONWEB; Alphabet, Amazon, and Meta’s control over the advertising space; and the future of zero-party data in privacy-first advertising.</div> <div><br> </div>

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160: Yahoo's Simon Halstead on Criteo’s Acquisition; Global Advertising; and Zero-Party Data - Listen Free | WowFM