15. 12 Emails To Send To Your List with Jessica Rose

<div class="">I often get asked about email marketing - we know it’s great for our business, but what do we send out? Email marketing is the most effective way to sell your work online and to build a community. There’s nothing like email, so if you haven’t started or are quite new there is so much potential there! Join me as we talk through this topic.</div> <div class=""> </div> <div class=""> </div> <div class=""><strong class="">EPISODE RECAP</strong></div> <div class=""> </div> <ul class=""> <li class="">Today I’m going to be talking you through 12 email content ideas to send to your customers (3:37)</li> <li class="">The first email we want to send (and if you send no other emails at all) is the welcome email (4:16)</li> <li class="">Email number two is the <em class="">gift email</em>. We need to give as much as we can to our customers  (6:57)</li> <li class="">The next email is your <em class="">origin story.</em> This can be done in all different ways (9:27)</li> <li class="">The next is similar but a bit different - t<em class= "">he lesson learned email.</em> This is where you share something that has gone wrong (11:26)</li> <li class="">And next is the <em class="">useful resources email</em> (13:45)</li> <li class="">Next is the <em class="">spotlight email</em>. This is a very useful email for any e-commerce website (16:58)</li> <li class=""><em class="">The best sellers email</em> is the next email - this is a sales based email (19:30)</li> <li class="">The next is another sales email - <em class="">the flash offer or flash sales email</em>. This is normally around some sort of launch or sale (20:42)</li> <li class="">The next email ties on nicely to the flash offer email - <em class="">the last chance email</em> (22:07)</li> <li class="">We’re getting through them - only three left! The next is perhaps the most important email after the welcome email - <em class="">the abandoned cart checkout email</em> (23:08)</li> <li class="">Next is the <em class="">behind the scenes email.</em> This is a great