146 | Leveraging point of sale systems in a brick & mortar with Biff Ulm, MN Nice Enough

<p><span style="font-weight: 400;">Hey friends, have you ever considered how you could leverage point of sale systems for trend tracking and buying decisions? Biff Ulm, founder of MN Nice Enough came on the podcast today to share how he uses technology to help grow his business and how he relies on the help of sales reps to ensure his store is stocked with products that are a fit for his customers.</span></p> <p><span style="font-weight: 400;">Biff has a rich background in the product based business industry and has seen all sides of it including owning his own brick and mortar business, selling eCommerce, doing wholesale, as well as creating his own products. He’s done it all and has a vast wealth of knowledge in this line of business.</span></p> <p><span style="font-weight: 400;">In this episode, we talk about everything from the challenges he’s faced from having multiple streams of revenue, what numbers he tracks, how he cultivates wholesale relationships and the importance of studying what bigger brands are doing in their businesses. </span></p> <p> </p> <p><span style="font-weight: 400;">ON TODAY’S EPISODE:</span></p> <ul> <li style="font-weight: 400;"><span style= "font-weight: 400;">Biff’s background in the product based business industry</span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">His experience in selling retail at a brick and mortar, online sales, wholesale and creating his own products</span></li> <li style="font-weight: 400;"><span style= "font-weight: 400;">Challenges he’s faced from having different streams of revenue </span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">His three key principles and the motivator that keeps him going</span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">The technology he uses to help guide his business decisions and how he leverages data to pick up on trends in his store</span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">What numbers Biff tracks on a regular basis </span></