140 | Adding products to a service based business with Robin Long, The Balanced Life

<p><span style="font-weight: 400;">Today we’re so happy to have Robin Long on for Episode 141 of Proof to Product. Robin is the founder of The Balanced Life,</span> <span style= "font-weight: 400;"> a website that provides quick and effective Pilates workouts for busy women. Robin made the transition from the traditional teaching model of working in studios, gyms and training private clients to serve her clients online. </span></p> <p><span style="font-weight: 400;">On today’s episode, Robin shares how she shifted from the more traditional service offering into a successful membership model for her service based business. She tells us why she has decided to grow her business slowly and organically - ensuring that she’s building a business that fits her lifestyle and brings her joy. </span></p> <p><span style="font-weight: 400;">Robin and I dive into how she’s used drop shipping to add additional income streams to her business and why she decided to create physical products for her service based business. She opens up about her experience with building her team including why going on maternity leave has helped her to put more strategic systems in place. We talk about setting boundaries, hesitations she had before moving to a membership model and her advice for someone who is just getting started in business. </span></p> <p> </p> <p><span style="font-weight: 400;">ON TODAY’S EPISODE: </span></p> <ul> <li style="font-weight: 400;"><span style="font-weight: 400;">Why Robin shifted from the traditional teaching model of pilates to serving clients online</span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">How she came to have a membership model, community-based program</span></li> <li style="font-weight: 400;"><span style= "font-weight: 400;">Hesitations that Robin faced when moving to a membership model</span></li> <li style="font-weight: 400;"><span style= "font-weight: 400;">Setting boundaries for yourself as an entrepreneur</span></li> <li style="font-weight: 400;"><span style="font-weight: 40