115 - Matt Hranek and Yolanda Edwards make lemons into lemonade

<p>My guests this week are husband and wife duo, Matt Hranek (<a href="https://www.thewilliambrownproject.com/">WM Brown Project</a>) and Yolanda Edwards (<a href="https://www.yolojournal.com/">Yolo Journal</a>).</p><p>Matt and Yolanda share how to launch successful print magazines by building community, paying for the first issue with the insurance money from a totaled land rover, and why they love telling stories together.</p><p><strong>NOTES</strong></p><p>(01:36) <a href="https://www.cntraveler.com/">Conde Nast Traveler</a></p><p>(01:58) <a href="https://www.nytimes.com/2018/03/22/fashion/watches-rolex-casio-gshock.html">A Man and His Watch</a> by Matt Hranek</p><p>(02:18) <a href="https://www.cntraveler.com/contributors/pilar-guzman1">Pilar Guzmán</a></p><p>(04:38) <a href="https://www.cartier.com/">Cartier</a></p><p>(08:14) <a href="https://www.marthastewart.com/">Martha Stewart</a> // <a href="https://en.wikipedia.org/wiki/Cookie_(magazine)">Cookie Magazine</a></p><p>(34:55) <a href="https://en.wikipedia.org/wiki/Harry%27s_New_York_Bar">Harry’s New York Bar</a></p><p>(35:23) <a href="https://therake.com/">The Rake</a></p><p>(37:45) <a href="https://thearmoury.com/">The Armory</a> // <a href="https://www.drakes.com/">Drake’s</a> // <a href="https://jmueser.com/">J. Mueser</a></p><p>(38:33) <a href="https://www.wk.com/">Wieden + Kennedy</a></p><p>(43:24) <a href="https://www.instagram.com/wmbrownproject/">WM Brown Project</a> and <a href="https://www.instagram.com/yolo.journal/">Yolo Journal</a> (Instagrams)</p><p>(50:05) <a href="https://rlauren.co/34fJtyx">Ralph Lauren</a></p><p>**</p><p>This episode is sponsored by <a href="https://rlauren.co/34fJtyx">The POLO APP</a> from Ralph Lauren -- Download to get the best of <strong>POLO</strong> in the palm of your hand. </p><p>**</p><p>Want even more Blamo? Join the <a href="https://www.patreon.com/blamo">BlamFam</a> on Patreon and get access to additional interviews, a community slack, special events, and more!</p>