114 - How To Be A Scrappy Marketer With Sheeta Verma

Sheeta is the marketer you need when you’re ready to scale. Find out why Sheeta works exclusively with startups and the 2 questions she asks all entrepreneurs. Daniel and Sheeta get into what it’s like to grow up around startups like Tesla and Apple in the Bay area, why you need to know who and where your customers are, and why it’s so much fun being a scrappy marketer. You’ll also hear Sheeta’s takes on why marketing needs a seat at the product development table, and why marketers should get out of the toxic cycle of jumping on trends. And if you LOVE The Marketing Millennials drop us a five-star review at: https://ratethispodcast.com/marketingmillennials (https://ratethispodcast.com/marketingmillennials), I really appreciate your support!. Follow Sheeta: Twitter: https://twitter.com/sheetaverma (https://twitter.com/sheetaverma):  Keep up to date with the latest news from The Marketing Millennials:. Follow Daniel on Twitter: https://twitter.com/Dmurr68 (twitter.com/Dmurr68) LinkedIn: https://www.linkedin.com/in/daniel-murray-marketing (linkedin.com/in/daniel-murray-marketing)  Sign up to The Marketing Millennials newsletter: https://workweek.com/brand/the-marketing-millennials/ (workweek.com/brand/the-marketing-millennials) Daniel is a Workweek friend, working to produce amazing podcasts. Find out more, visit: http://www.workweek.com/ (www.workweek.com) 5 Startup Marketing StrategiesThe marketing department is often the most challenging for any startup. It’s a new venture after all, and you need to reach as many people as possible in order to achieve your goal of selling more products or services. The trick is to stand out from the crowd without spending too much money at the same time.    The good news is that there are many ways to do this without breaking the bank. There are so many companies looking for ways to grow that almost every day someone comes out with a new marketing strategy that they think will take their business somewhere. However, not all of these strategies wor