#112 - Using creativity to build a global brand. Robert Klanten, gestalten

<p>Robert Klanten, founder and CEO of gestalten, has been a key figure in the global creative industry for more than a quarter of a century. gestalten collaborates with the biggest names in the creative world and is known and loved by millions around the globe for its iconic illustrated books.</p> <p>In this wide-ranging episode Robert talks about books, the changing nature of creativity and his secrets to building a globally recognised and respected brand.</p> <p>Tune in to find out more about:</p> <p>📚 What makes books such valuable medium of communication even though the end of print has been proclaimed many times</p> <p>🎤 How to be a digital force with over 200k followers on social media</p> <p>🇺🇸 The key to breaking into the US market as a German company</p> <p>🎨 How the world is shaping creativity and creativity is shaping the world</p> <p>All of this and more on Speak Like A CEO, and if you enjoy, please leave a 5-star review and be sure to subscribe so you never miss an episode.</p>